Marketing Manager

  • Job category
    Marketing / Public Relations
  • Job level
    Senior Executive
  • Contract type
  • Location
  • Salary
    S$5000 - S$8000

Job Description

Key Responsibilities:

  • Strategy & planning activities such as performance analysis, ideation & development of full year marketing strategies
  • Managing innovation & renovation based market insights which includes identifying opportunities, product conceptualizing, prepare and implement launch and post evaluation.
  • Creating engaging brand experience through relevant communication & campaigns aimed to deliver the brand strategies.
  • Reviewing sales forecast and recommending action plans to close gaps.
  • Monitoring & analyzing category/brand performance including competitive benchmarking.
  • Provide training to sales personnel on product positioning and on all sales aid and marketing materials developed for the sales team
  • Plan, oversee and approve a variety of strategic organic and paid acquisition channels like content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, copywriting, where necessary.
  • Collaborate and produce valuable and engaging content for our websites, e-newsletters and social media platforms that attract and convert specific target groups
  • Developing budgets and able to do P&L projections on a regular basis.
  • Compiling campaigns, advertising and promotion reports for senior management.


  • Bachelor/Master Degree holder preferably with Civil & Structural Engineering
  • Possess business managerial experience within sales, marketing, trade marketing or commercial functions
  • Min. 5 years to be at managerial level
  • At leat 2-3 years experience in Construction Industry
  • Hands-on, driven and results oriented. Able to meet deadlines and priorities
  • Good interpersonal skills. Excellent communicator and presenter
  • A blend of strategy, technical, creative, analytic and project management expertise.
  • Resourceful, adaptable, persistent and confident

Closing on 22 Dec 2021

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