Digital Marketing Specialist (SEM)
FIRSTCOM SOLUTIONS PTE. LTD.
Marketing / Public Relations
S$3000 - S$4500
- Oversee, plan and develop creative marketing strategy on Google Ads.
- Set up, execute and maintain activity on Google Search Ads, Google Display Network, Google Video Ads and to meet marketing KPIs such as conversions and traffic.
- Regularly perform thorough keywords research for Google search ads, optimise ad copies and work with marketing team for website content.
- Work with the designer team and studio team to create compelling creative artworks and videos.
- Monitor and analyse data from Google Ads and Google Analytics regularly and identify areas for improvement.
- Extract leads from CRM and prepare daily report for management to review.
- Conduct market research and competitor analysis to keep abreast of industry trends and news.
- Brainstorm creative marketing ideas with the marketing team on any upcoming event.
- Perform other marketing tasks assigned by the management.
- Minimum 2 years of hands-on Google Ads experience
- Diploma or Degree in Marketing, Mass Communications, Advertising/Media or equivalent
- In-depth knowledge of Google Ads, Google Analytics and Google Tag Manager
- Google Ads & Google Analytics certified individuals preferred
- Strong analytical problem-solving skills with passion on data analytics
- Passionate on digital marketing
- Able to work independently with little supervision while meeting expectations
- Meticulous with details, excellent design sense
- Ability to multi-task, manage priorities and work efficiently to meet tight deadlines
- Ability to develop practical solutions, willing to learn and adapt to new changes
- Able to start work immediately or with short notice
Closing on 10 Feb 2021